Marketing : an introduction / Gary Armstrong, Philip Kotler

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Material type: Text

TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2000Edition: 5th edDescription: 575 p. : col. illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415 A757M 2000 (Browse shelf(Opens below))	Available	200206140139

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Kotler's name appears first on the earlier ed.

Includes bibliographical references and indexes

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