Marketing research : measurement and method : a text with cases / Donald S. Tull and Del I. Hawkins

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Material type: Text

TextPublication details: New York, N.Y. : Macmillan Pub. Co., c1984Edition: 3rd edDescription: 794 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.2 T844M 1984 (Browse shelf(Opens below))	Available	200309170011

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Includes bibliographical references and index

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