Innovative marketing communications : strategies for the events industry / Guy Masterman, Emma H. Wood

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Material type: Text

TextSeries: Events management seriesPublication details: Amsterdam : Elsevier, 2006Description: 322 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	GT3405 M377I (Browse shelf(Opens below))	Available	200706070009
Books	BU Library and Learning Space	Books	Book Shelves	GT3405 M377I (Browse shelf(Opens below))	Available	200706070008

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Includes bibliographical references and indexes

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