Branding with brains : the science of getting customers to choose your company / Tjaco Walvis

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Material type: Text

TextPublication details: Harlow : Financial Times Prentice Hall, 2010Description: 244 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF 5415.1255 W348B (Browse shelf(Opens below))	Available	201006210004

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Includes bibliographical references and index

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