Events as a strategic marketing tool / Dorothe Gerritsen and Ronald van Olderen ; with the cooperation of Moniek Hover ... [et al.].

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Material type: Text

TextSeries: CABI tourism textsPublication details: Wallingford : CABI, c2014.Description: 285 p. : illISBN:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HD30.28 G477E 2014 (Browse shelf(Opens below))	Available	2015000001341

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Translation of: Het event als strategisch marketinginstrument. Bussum : Coutinho, 2011.

Includes bibliographical references and index.

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