Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij
Material type:
- 9781412979900
- HF5415.32 M664C 2011
Item type | Home library | Collection | Shelving location | Call number | Status | Barcode | |
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BU Library and Learning Space | Books | Book Shelves | HF5415.32 M664C 2011 (Browse shelf(Opens below)) | Available | 201107210003 | |
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BU Library and Learning Space | Books | Book Shelves | HF5415.32 M664C 2011 (Browse shelf(Opens below)) | Available | 201206130002 |
Rev. ed. of: Consumer behavior and culture / Marieke de Mooij, c2004
Includes bibliographical references and indexes
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