"Simultaneously published in the USA and Canada."

Includes bibliographical references (p. 386-423) and index.

Rivalry in a changing society -- Rival institutions: society as triangular relationship -- Rival models: interactions within and between societies -- Rival trends: advancing business, towards globalisation? -- Rival trends: an advancing and increasingly emancipated civil society? -- Rival trends: a receding state? -- Managing rivalry: the international bargaining society -- Managing rivalry: the challenge of societal interface management -- International corporate responsibility -- The logic: the multifaceted notion of corporate responsibility -- The occasion: issues and issues management -- The stakes: firms part of the problem or part of the solution? -- The mechanism: reputation and correction -- The context: rival CSR and ICR regimes -- The process: ICR as managing distance -- The international bargaining society in action -- Do it just - the Nike case -- The ocean as rubbish dump? - The Shell Brent-Spar case -- Provocative bras from Burma - the Triumph-international case -- Do more, feel better, live longer... if you can afford it - the Glaxo case -- Changing climate for a sleeping tiger? - the Exxonmobil case -- Lessons in reputation -- The way ahead - towards a strategic stakeholder dialogue.