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Normal view MARC view ISBD view

Consumer behavior

Mowen, John C.

Consumer behavior - 3rd ed. - New York, N.Y. : Macmillan Pub. Co., 1993 - 808 p.

Subjects--Topical Terms:
COMSUMER BEHAVIOR
CONSUMERS--UNITED STATES

LC Class. No.: HF5415.32 / M683C 1993

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