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Normal view MARC view ISBD view

The economics of quality, grades, and brands

Bowbrick, Peter

The economics of quality, grades, and brands - London : Routledge, 1992 - 343

Subjects--Topical Terms:
QUALITY OF PRODUCTS
COMMERCIAL PRODUCTS--STANDARDS
BRAND CHOICE
CONSUMERS' PREFERENCES

LC Class. No.: HF5415.157 / B69

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