APA
Rust R. T., Zahorik A. J. & Keiningham T. L. (1994). Return on quality : measuring the financial impact of your company's quest for quality. Singapore: Heinemann Asia.
Chicago
Rust Roland T, Zahorik Anthony J and Keiningham Timothy L. 1994. Return on quality : measuring the financial impact of your company's quest for quality. Singapore: Heinemann Asia.
Harvard
Rust R. T., Zahorik A. J. and Keiningham T. L. (1994). Return on quality : measuring the financial impact of your company's quest for quality. Singapore: Heinemann Asia.
MLA
Rust Roland T, Zahorik Anthony J and Keiningham Timothy L. Return on quality : measuring the financial impact of your company's quest for quality. Singapore: Heinemann Asia. 1994.