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How to think like the world's greatest new media moguls /

Turner, Marcia Layton

How to think like the world's greatest new media moguls / Marcia Layton Turner - New York, N.Y. : McGraw-Hill, c2001 - 216 p. - The leader's edge .

Includes bibliographical references and index

ISBN: 0071360697

Subjects--Topical Terms:
MASS MEDIA--TECHNOLOGICAL INNOVATIONS
WORLD WIDE WEB

LC Class. No.: P96 .T42 / T876H

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How to think like the world's greatest new media moguls /

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