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Formulation, implementation, and control of competitive strategy /

Pearce II, John A.

Formulation, implementation, and control of competitive strategy / John A. Pearce II, Richard B. Robinson, Jr. - 8th ed. - Boston, Mass. : McGraw-Hill/Irwin, c2003 - 344 p. : ill.

Includes bibliographical references and index

ISBN: 0072488522

Subjects--Topical Terms:
STRATEGIC PLANNING
STRATEGIC PLANNING--CASE STUDIES

LC Class. No.: HD30.28 / P427F 2003

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Formulation, implementation, and control of competitive strategy /

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