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Normal view MARC view ISBD view

Bringing new technology to market /

Allen, Kathleen R.

Bringing new technology to market / Kathleen R. Allen - Upper Saddle River, N.J. : Prentice Hall, c2003 - 367 p. : ill.

Includes bibliographical references and index

ISBN: 0130933732

Subjects--Topical Terms:
HIGH TECHNOLOGY--MARKETING
HIGH TECHNOLOGY INDUSTRIES

LC Class. No.: HF5415 / A443B

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