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How to establish a unique brand in the consulting profession : powerful techniques for the successful practitioner /

Weiss, Alan

How to establish a unique brand in the consulting profession : powerful techniques for the successful practitioner / Alan Weiss - San Francisco, Calif. : Jossey-Bass/Pfeiffer, c2002 - 210 p. : ill. - The ultimate consultant series .

Includes index

ISBN: 0787955132

Subjects--Topical Terms:
BUSINESS CONSULTANTS
CONSULTANTS--MARKETING

LC Class. No.: HD69 .C6 / W447H

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How to establish a unique brand in the consulting profession : powerful techniques for the successful practitioner /

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