Wizard! : Harry Potter's brand magic /
Wizard! : Harry Potter's brand magic / Stephen Brown - London : Cyan, 2005 - 191 p. - Great brand stories .
Includes bibliographical references
1904879306
POTTER, HARRY (FICTITIOUS CHARACTER)
CHARACTER MERCHANDISING
BRAND NAME PRODUCTS--MARKETING
ADVERTISING--BRAND NAME PRODUCTS
HD69 .B7 / B768W