BU Library and Learning Space

ABC's of relationship selling through service /

Futrell, Charles.

ABC's of relationship selling through service / Charles M. Futrell - 9th ed. , international ed. - Boston, Mass. : McGraw-Hill/Irwin, c2007 - 539 p. : ill. + 1 CD-ROM - The McGrew-Hill/Irwin series in marketing .

Includes bibliographical references and index

9780071106597


SELLING

HF5438.25 / F877A 2007

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