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Ten key customer insights : unlocking the mind of the market /

Schieffer, Robert

Ten key customer insights : unlocking the mind of the market / Robert Schieffer - Australia : Thomson, c2005 - 250 p. : ill.

Includes bibliographical references and index

ISBN: 158799206X

Subjects--Topical Terms:
CONSUMERS' PREFERENCES
Marketing

LC Class. No.: HF5415.32 / S343T

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