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Media rules! : mastering today's technology to connect with and keep your audience /

Reich, Brian 1977-

Media rules! : mastering today's technology to connect with and keep your audience / Brian Reich, Dan Solomon - Hoboken, N.J. : Wiley, c2008 - 230 p.

Includes bibliographical references and index

ISBN: 9780470108888

Subjects--Topical Terms:
COMMUNICATION AND TECHNOLOGY
MASS MEDIA
GLOBALIZATION

LC Class. No.: P96 .T42 / R442M

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Media rules! : mastering today's technology to connect with and keep your audience /

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