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Reputation management : the key to successful public relations and corporate communication /

Doorley, John

Reputation management : the key to successful public relations and corporate communication / John Doorley and Helio Fred Garcia ; illustrated by Julie M. Osborn - New York, N.Y. : Routledge, c2007 - 432 p. : ill.

Includes bibliographical references and index

9780415974714


PUBLIC RELATIONS
COMMUNICATION IN ORGANIZATIONS

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