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The business of media distribution : monetizing film, TV, and video content /

Ulin, Jeff

The business of media distribution : monetizing film, TV, and video content / Jeff Ulin - Amsterdam : Elsevier, c2010 - 509 p. : ill.

Includes bibliographical references and index

ISBN: 9780240812007

Subjects--Topical Terms:
MOTION PICTURES--MARKETING
VIDEO RECORDINGS--MARKETING
TELEVISION BROADCASTING--MARKETING

LC Class. No.: PN1995.9 .M29 / U446B

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The business of media distribution : monetizing film, TV, and video content /

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