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Using communication theory : an introduction to planned communication /

Windahl, Sven

Using communication theory : an introduction to planned communication / Sven Windahl and Benno H. Signitzer with Jean T. Olsen - 2nd ed. - Los Angeles, Calif. : SAGE, 2009 - 302 p. : ill.

Includes bibliographical references and index

ISBN: 9781412948395

Subjects--Topical Terms:
COMMUNICATION PLANNING
MASS MEDIA--PLANNING

LC Class. No.: P95.815 / W562U 2009

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Using communication theory : an introduction to planned communication /

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