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PR strategy and application : managing influence /

Coombs, W. Timothy

PR strategy and application : managing influence / W. Timothy Coombs and Sherry J. Holladay - Chichester : Wiley-Blackwell, 2010 - 358 p. : ill.

Includes bibliographical references and index

ISBN: 9781405144087

Subjects--Topical Terms:
Public relations

LC Class. No.: HD59 / C665P

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