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From Altoids to Zima : the surprising stories behind 125 brand names /

Morris, Evan

From Altoids to Zima : the surprising stories behind 125 brand names / Evan Morris - New York, N.Y. : Simon & Schuster, c2004 - 199 p.

Includes bibliographical references

ISBN: 9780743257978

Subjects--Topical Terms:
Brand name products

LC Class. No.: HD 69 .B7 / M677F

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