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Advertising by design : generating and designing creative ideas across media /

Landa, Robin

Advertising by design : generating and designing creative ideas across media / Robin Landa. - 2nd ed. - Hoboken, N.J. : Wiley, c2010. - 271 p. : ill. (chiefly col.).

Includes bibliographical references and index

ISBN: 9780470362686

Subjects--Topical Terms:
Advertising
Creative ability in business

LC Class. No.: HF 5823 / L362A 2010

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Advertising by design : generating and designing creative ideas across media /

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