Co-opetition /
Co-opetition / Adam M. Brandenburger and Barry J. Nalebuff. - New York, N.Y. : Currency/Doubleday, 1998. - 288 p. : ill.
A revolutionary mindset that combines competition and cooperation...The game theory strategy that's changing the game of business
Includes bibliographical references and index
0385479506
Strategic planning
Competition
Cooperation
Game theory
HD 30.28 / B726C