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Data Collection and Privacy

Google Analytics uses cookies to collect this information. However, no personally identifiable information (such as names or library account details) is shared with Google. The data is processed in accordance with Google’s Privacy Policy.

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Advertising creative : strategy, copy, design /

Altstiel, Tom

Advertising creative : strategy, copy, design / Tom Altstiel, Jean Grow. - 3rd ed. - Los Angeles, Calif. : SAGE, c2013. - 420 p. : ill. (chiefly col.).

Includes bibliographical references and index

ISBN: 9781452203638

Subjects--Topical Terms:
Advertising

LC Class. No.: HF 5823 / A477A 2013

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