Brand like a rock star : lessons from rock 'n' roll to make your business rich and famous /
Brand like a rock star : lessons from rock 'n' roll to make your business rich and famous / Steve Jones. - Austin, Tex. : Greenleaf Book Group Press, c2012. - 242 p. : ill.
9781608321957
Branding (Marketing)
Success in business
Rock musicians--Marketing
Music trade--Marketing
HF 5415.1255 / J663B