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Mass Media Research : an introduction /

Wimmer, Rodger D.

Mass Media Research : an introduction / Rogder D. Wimmer, Joseph R. Dominick. - 10th ed. International ed. - Australia : Wadsworth, Cengage learning, 2014. - 481 p. : ill. - Wadsworth series in mass communication and journalism .

Includes bibliographical references and indexes.

ISBN: 9781285074603

Subjects--Topical Terms:
Mass media--Research

LC Class. No.: P91.3 / W555M 2014

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Mass Media Research : an introduction /

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