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Internet marketing research theory and practice /

Internet marketing research theory and practice / [electronic resource] : [edited by] Ook Lee. - Hershey, Pa. : Idea Group Pub., c2001. - 1 online resource.

Includes bibliographical references and index.

ISBN: 9781878289971 9781930708891 (electronic bk.)

Subjects--Topical Terms:
Internet marketing.

LC Class. No.: HF5415.1265 / .I569 2001

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Internet marketing research theory and practice /

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