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The eyes have it: how to market in an age of divergent consumers, media chaos and advertising anarchy /

Lee, Kevin

The eyes have it: how to market in an age of divergent consumers, media chaos and advertising anarchy / Kevin Lee with Steve Baldwin - xii, 189 p. : ill.

ISBN: 9780974380667

Subjects--Topical Terms:
Communication in marketing
Advertising

LC Class. No.: HF5415.123 / L43E

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The eyes have it: how to market in an age of divergent consumers, media chaos and advertising anarchy /

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