BU Library and Learning Space

Global marketing (Record no. 154268)

MARC details
000 -LEADER
fixed length control field 00858nam0a22002170a04500
001 - CONTROL NUMBER
control field 000062505
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250302033604.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s1996 xxu 000 0 eng d
035 ## - SYSTEM CONTROL NUMBER
System control number 2001063347
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number C946G
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Czinkota, Michael R.
9 (RLIN) 13812
245 10 - TITLE STATEMENT
Title Global marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Fort Worth, Tex. :
Name of publisher, distributor, etc. Dryden,
Date of publication, distribution, etc. 1996
300 ## - PHYSICAL DESCRIPTION
Extent 648
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element EXPORT MARKETING
General subdivision MANAGEMENT
9 (RLIN) 27273
Topical term or geographic name entry element INTERNATIONAL BUSINESS ENTERPRISES
General subdivision MANAGEMENT
9 (RLIN) 17914
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ronkainen, Ilkka A.
9 (RLIN) 13813
991 00 - BU INFORMATION
BU Field of Study 0202 āļ„āļ“āļ°āļšāļĢāļīāļŦāļēāļĢāļ˜āļļāļĢāļāļīāļˆ. āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē-āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
997 ## - BU TRANSFER
-- 02
-- āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē - āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Closed Shelves (Contact Library Staff) 2019-04-22   HF1416 C946G 160520000021 2025-05-16 2019-04-22 Books

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