BU Library and Learning Space

Brand sense : (Record no. 217586)

MARC details
000 -LEADER
fixed length control field 02021nam0a22003130a04500
001 - CONTROL NUMBER
control field 000140352
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250302062315.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s2549 th fnx000 000 0ntha d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9749407466
035 ## - SYSTEM CONTROL NUMBER
System control number 2006001287
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD69 .B7
Item number āļĨ437āļš
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name āļĨāļīāļ™āļ”āđŒāļŠāļ•āļĢāļ­āļĄ, āļĄāļēāļĢāđŒāļ•āļīāļ™
9 (RLIN) 110182
245 10 - TITLE STATEMENT
Title Brand sense :
Remainder of title āļāļĨāļĒāļļāļ—āļ˜āđŒāļŠāļĢāđ‰āļēāļ‡āđāļšāļĢāļ™āļ”āđŒāļ—āļĢāļ‡āļžāļĨāļąāļ‡āļ”āđ‰āļ§āļĒāļĢāļđāļ› āļĢāļŠ āļāļĨāļīāđˆāļ™ āđ€āļŠāļĩāļĒāļ‡āđāļĨāļ°āļŠāļąāļĄāļœāļąāļŠ /
Statement of responsibility, etc. āļĄāļēāļĢāđŒāļ•āļīāļ™ āļĨāļīāļ™āļ”āđŒāļŠāļ•āļĢāļ­āļĄ ; āļ„āļģāļ™āļģāđ‚āļ”āļĒ āļŸāļīāļĨāļīāļ› āļ„āļ­āļ•āđ€āļĨāļ­āļĢāđŒ ; āđāļ›āļĨāđ‚āļ”āļĒ āļŦāļ—āļąāļĒāļŠāļ™āļ āđ€āļ•āļŠāļ°āļĢāļąāļ•āļ™āļ°āļ§āļīāđ‚āļĢāļˆāļ™āđŒ
246 3# - VARYING FORM OF TITLE
Title proper/short title Brand sense :
Remainder of title build powerful brand through touch, taste, smell, sight and sound
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. āļāļĢāļļāļ‡āđ€āļ—āļžāļŊ :
Name of publisher, distributor, etc. BrandAge Books,
Date of publication, distribution, etc. 2549
300 ## - PHYSICAL DESCRIPTION
Extent 309 āļŦāļ™āđ‰āļē :
Other physical details āļ āļēāļžāļ›āļĢāļ°āļāļ­āļš
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element āļŠāļ·āđˆāļ­āļ•āļĢāļēāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ
9 (RLIN) 12141
Topical term or geographic name entry element āđ‚āļ†āļĐāļ“āļē
General subdivision āļŠāļ·āđˆāļ­āļ•āļĢāļēāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ
9 (RLIN) 71679
Topical term or geographic name entry element āđ‚āļ†āļĐāļ“āļē
General subdivision āđāļ‡āđˆāļˆāļīāļ•āļ§āļīāļ—āļĒāļē
9 (RLIN) 110183
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name āļŦāļ—āļąāļĒāļŠāļ™āļ āđ€āļ•āļŠāļ°āļĢāļąāļ•āļ™āļ°āļ§āļīāđ‚āļĢāļˆāļ™āđŒ,
Relator term āļœāļđāđ‰āđāļ›āļĨ
9 (RLIN) 88239
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
b 200604050023
p 290.00
n BUR
r SID02 RONO20060229 ORDNO1
t 10
c 10
l B
h HD69 .B7
j 0
i āļĨ437āļš
b 200604050022
p 290.00
n BUR
r SID02 RONO20060229 ORDNO1
t 10
c 10
l B
h HD69 .B7
j 0
i āļĨ437āļš
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A40064
Link information for field corresponding to 9XX field Apr 11 2006 1:55PM
991 00 - BU INFORMATION
BU Field of Study 0303 āļ„āļ“āļ°āļ™āļīāđ€āļ—āļĻāļĻāļēāļŠāļ•āļĢāđŒ. āđ‚āļ†āļĐāļ“āļē āļāļēāļĢāļŠāļ·āđˆāļ­āļŠāļēāļĢāđ€āļžāļ·āđˆāļ­āļāļēāļĢāļ•āļĨāļēāļ”
BU Field of Study 0202 āļ„āļ“āļ°āļšāļĢāļīāļŦāļēāļĢāļ˜āļļāļĢāļāļīāļˆ. āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē-āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
997 ## - BU TRANSFER
-- 02
-- āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē - āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
-- 03
-- āđ‚āļ†āļĐāļ“āļē āļāļēāļĢāļŠāļ·āđˆāļ­āļŠāļēāļĢāđ€āļžāļ·āđˆāļ­āļāļēāļĢāļ•āļĨāļēāļ”
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Book Shelves 2019-05-30   HD69 .B7 āļĨ437āļš 200604050023 2025-05-07 2019-05-30 Books
Weeding   Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Book Shelves 2019-05-30   HD69 .B7 āļĨ437āļš 200604050022 2020-10-05 2019-05-30 Books

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