BU Library and Learning Space

Services marketing : (Record no. 227739)

MARC details
000 -LEADER
fixed length control field 01426nam0a22003130a04500
001 - CONTROL NUMBER
control field 000152028
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250521102957.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s2009 xxu fnx000 000 0neng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071263931
035 ## - SYSTEM CONTROL NUMBER
System control number 2008003660
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD9980.5
Item number Z447S 2009
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A.
9 (RLIN) 58360
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title integrating customer focus across the firm /
Statement of responsibility, etc. Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler
250 ## - EDITION STATEMENT
Edition statement 5th ed. , McGraw-Hill international ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Mass. :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 708 p. :
Other physical details ill.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SERVICE INDUSTRIES
General subdivision MARKETING
9 (RLIN) 26148
Topical term or geographic name entry element Customer services
9 (RLIN) 16614
Topical term or geographic name entry element Marketing
9 (RLIN) 930
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bitner, Mary Jo
9 (RLIN) 80656
Personal name Gremler, Dwayne D.
9 (RLIN) 124280
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
b 200811040004
p 775.00
n BUR
r SID02 RONO20080689 ORDNO1
t 10
c 10
l B
h HD9980.5
j 0
i Z447S 2009
b 200811040005
p 775.00
n BUK
r SID02 RONO20080689 ORDNO1
t 10
c 10
l B
h HD9980.5
j 0
i Z447S 2009
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A47077
Link information for field corresponding to 9XX field Nov 7 2008 2:59PM
991 00 - BU INFORMATION
BU Field of Study 0202 āļ„āļ“āļ°āļšāļĢāļīāļŦāļēāļĢāļ˜āļļāļĢāļāļīāļˆ. āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē-āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
997 ## - BU TRANSFER
-- 02
-- āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē - āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Total Renewals Checked out Date last checked out
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Book Shelves 2019-05-30   HD9980.5 Z447S 2009 200811040004 2025-05-09 2019-05-30 Books      
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Book Shelves 2019-05-30 3 HD9980.5 Z447S 2009 200811040005 2024-08-02 2019-05-30 Books 9 2025-08-09 2024-08-02

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