Guerrilla advertising 2 : (Record no. 238811)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00986nam0a22002650a04500 |
| 001 - CONTROL NUMBER | |
| control field | 000293735 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250518073958.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140523s2011 xxk fnx000 000 0neng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781856697477 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 2012000958 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5837 |
| Item number | L822G |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lucas, Gavin |
| 9 (RLIN) | 111799 |
| 245 10 - TITLE STATEMENT | |
| Title | Guerrilla advertising 2 : |
| Remainder of title | more unconventional brand communication / |
| Statement of responsibility, etc. | Gavin Lucas. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Laurence King, |
| Date of publication, distribution, etc. | 2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 189 p. : |
| Other physical details | ill. (chiefly col.), col. maps. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising campaigns |
| 9 (RLIN) | 12341 |
| Topical term or geographic name entry element | Advertising |
| 9 (RLIN) | 927 |
| Topical term or geographic name entry element | Publicity |
| 9 (RLIN) | 8342 |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| b | 201205250007 |
| p | 1195.00 |
| n | BUR |
| r | SID02 RONO20120148 ORDNO7 |
| t | 10 |
| c | 10 |
| l | B |
| h | HF 5837 |
| j | 0 |
| i | L822G |
| b | 201402280001 |
| p | 1195.00 |
| n | BUR |
| r | SID02 RONO20140026 ORDNO1 |
| t | 10 |
| c | 10 |
| l | B |
| h | HF 5837 |
| j | 0 |
| i | L822G |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | A40065 |
| Link information for field corresponding to 9XX field | 20140228 |
| 991 00 - BU INFORMATION | |
| BU Field of Study | 0303 āļāļāļ°āļāļīāđāļāļĻāļĻāļēāļŠāļāļĢāđ. āđāļāļĐāļāļē āļāļēāļĢāļŠāļ·āđāļāļŠāļēāļĢāđāļāļ·āđāļāļāļēāļĢāļāļĨāļēāļ |
| 997 ## - BU TRANSFER | |
| -- | 03 |
| -- | āđāļāļĐāļāļē āļāļēāļĢāļŠāļ·āđāļāļŠāļēāļĢāđāļāļ·āđāļāļāļēāļĢāļāļĨāļēāļ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type | Checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2019-08-26 | 3 | 6 | HF 5837 L822G | 201205250007 | 2025-05-13 | 2023-01-13 | 2019-08-26 | Books | ||||
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2019-08-26 | 3 | 9 | HF 5837 L822G | 201402280001 | 2024-07-30 | 2024-07-30 | 2019-08-26 | Books | 2025-08-09 |
