How to advertise / (Record no. 255490)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01009nam a2200301 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000160846 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | Th-BaBU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250302083033.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140322s2005 nyu#| f | 001 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Th-BaBU |
| Transcribing agency | Th-BaBU |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780312340216 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 2011002244 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF58235 |
| Item number | R652H 2005 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Roman, Kenneth |
| 9 (RLIN) | 164569 |
| 245 14 - TITLE STATEMENT | |
| Title | How to advertise / |
| Statement of responsibility, etc. | Kenneth Roman and Jane Maas with Martin Nisenholtz |
| 246 34 - VARYING FORM OF TITLE | |
| Title proper/short title | How to advertise : |
| Remainder of title | building brands and businesses in the new marketing world |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. , completely rev. and updated new ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York, N.Y. : |
| Name of publisher, distributor, etc. | Thomas Dunne Books, |
| Date of publication, distribution, etc. | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 236 p. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 9 (RLIN) | 927 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Maas, Jane |
| 9 (RLIN) | 164570 |
| Personal name | Nisenholtz, Martin |
| 9 (RLIN) | 164571 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | A40064 |
| Link information for field corresponding to 9XX field | Jun 20 2011 9:30AM |
| 991 00 - BU INFORMATION | |
| BU Field of Study | 0303 āļāļāļ°āļāļīāđāļāļĻāļĻāļēāļŠāļāļĢāđ. āđāļāļĐāļāļē āļāļēāļĢāļŠāļ·āđāļāļŠāļēāļĢāđāļāļ·āđāļāļāļēāļĢāļāļĨāļēāļ |
| 997 ## - BU TRANSFER | |
| -- | 03 |
| -- | āđāļāļĐāļāļē āļāļēāļĢāļŠāļ·āđāļāļŠāļēāļĢāđāļāļ·āđāļāļāļēāļĢāļāļĨāļēāļ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2023-02-11 | Purchase | 2 | 1 | HF58235 R652H 2005 | 201106110003 | 2024-01-11 | 2023-02-24 | 2023-02-11 | Books | |||
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2023-02-11 | Purchase | HF58235 R652H 2005 | 201106110004 | 2023-02-11 | 2023-02-11 | Books |
