Branding in the age of the Web and social Media (Record no. 257677)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01095nam a22002895i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 257677 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | TH-BaBU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250521073632.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170424s2022 ja a ||f |||1 0|eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9784756256423 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | TH-BaBU |
| Transcribing agency | TH-BaBU |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1255 |
| Item number | B726 2022 |
| 245 10 - TITLE STATEMENT | |
| Title | Branding in the age of the Web and social Media |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | [place of publication not identified] : |
| Name of producer, publisher, distributor, manufacturer | PIE International, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 351 pages : |
| Other physical details | color illustrations |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 546 ## - LANGUAGE NOTE | |
| Language note | Text in English and Japanese |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding (Marketing) |
| 9 (RLIN) | 12857 |
| Topical term or geographic name entry element | Brand name products. |
| 9 (RLIN) | 11817 |
| Topical term or geographic name entry element | Internet marketing |
| 9 (RLIN) | 12904 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | A40065 |
| Link information for field corresponding to 9XX field | 20250219 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Checked out | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2025-02-19 | Purchase | 1 | HF5415.1255 B726 2022 | 2025000000052 | 2025-08-09 | 2025-02-28 | 2025-02-28 | 2025-02-19 | Books |
