Entry Personal Name

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 38143

003 - CONTROL NUMBER IDENTIFIER

• control field: TH-BaBU

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20250302033854.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 250302|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: TH-BaBU
• Transcribing agency: TH-BaBU

100 ## - HEADING--PERSONAL NAME

• Personal name: Luck, David Johnstone

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (TH-BaBU)155123: Ferrell, O.C. 1945- 20809, Strategic marketing management : text and cases, 1994