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Creating product strategies

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Material type: Text

TextPublication details: London : International Thomson Business Press, 1996Description: 154Subject(s):

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.15 R633C (Browse shelf(Opens below))	Available	203517

Total holds: 0

Previous				No cover image available	No cover image available			Next
Previous	HF5415.15 N637P 2005 The psychology of investing /	HF5415.15 P784P The persona lifecycle : keeping people in mind throughout product design /	HF5415.15 R539P 2012 Positioning the brand : an inside-out approach /	HF5415.15 R633C Creating product strategies	HF5415.15 R633C Creating product strategies	HF5415.15 S267S 2015 Selling the Silver Bullet : the Lone Ranger and transmedia brand licensing /	HF5415.15 S463B 2006 Brand positioning : strategies for competitive advantage /	Next

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