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The management and marketing of services

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Material type: Text

TextPublication details: Oxford : Butterworth-Heinemann, 1993Description: 269Subject(s):

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.5 M82M (Browse shelf(Opens below))	Available	148166

Total holds: 0

Previous	No cover image available	No cover image available		No cover image available	No cover image available		No cover image available	Next
Previous	HF5415.5 M377M Managing quality customer service	HF5415.5 M42 Cases in marketing of services : an international	HF5415.5 M653 Moment of truth : redefining the CEO's brand management agenda /	HF5415.5 M82M The management and marketing of services	HF5415.5 N385C Creating customer value : the path to sustainable competitive advantage	HF5415.5 O333W The world of customer service /	HF5415.5 P396D Delivering customer service : how to win a competitive edge through managing customer relationships successfully	Next

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