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The marketer's guide to public relations : how today's top companies are using the new PR to gain a competitive edge

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Material type: Text

TextPublication details: New York, N.Y. : Wiley, 1993Description: 306Subject(s):

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HD59 H377M (Browse shelf(Opens below))	Available	131716

Total holds: 0

Previous		No cover image available	No cover image available	No cover image available			No cover image available	Next
Previous	HD59 H362 Handbook of public relations /	HD59 H377C Choosing and working with your public relations firm	HD59 H377C Choosing and working with your public relations firm	HD59 H377M The marketer's guide to public relations : how today's top companies are using the new PR to gain a competitive edge	HD59 H398C 2005 Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value /	HD59 H398C 2005 Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value /	HD59 H544P Power PR : a streetfighter's handbook to winning public relations	Next

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