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Marketing scales handbook : a compilation of multi-item measures volume III / Gordon C. Bruner II, Paul J. Hensel

By: Contributor(s): Material type: TextTextPublication details: Chicago, Ill. : American Marketing Association, 2001Description: 1651 pISBN:
  • 0877572909
Subject(s): LOC classification:
  • HF5415.3 B786M
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Item type Home library Collection Shelving location Call number Status Barcode
Books Books BU Library and Learning Space Books Closed Shelves (Contact Library Staff) HF5415.3 B786M (Browse shelf(Opens below)) Available 251020010033
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