Consumers / Eric Arnould, Linda Price, George Zinkhan

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Material type: Text

TextPublication details: Boston, Mass. : McGraw-Hill, c2002Edition: International edDescription: 750 p. : col. illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.32 A766C 2002 (Browse shelf(Opens below))	Available	200304250040

Total holds: 0

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Previous	HF5415.32 อ951ข เข้าถึงใจผู้บริโภคด้วย focus groups /	HF5415.32 อ951ข เข้าถึงใจผู้บริโภคด้วย focus groups /	HF5415.32 A283W What kids buy and why : the psychology of marketing to kids	HF5415.32 A766C 2002 Consumers /	HF5415.32 A766C 2002 Consumers /	HF5415.32 A766C 2004 Consumers /	HF5415.32 A766C 2004 Consumers /	Next

Includes bibliographical references and indexes

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