Customer relationship management : perspectives from the marketplace / Simon Knox ... [et al.]

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Material type: Text

TextPublication details: Oxford : Butterworth-Heinemann, 2003Description: 302 p. : illISBN:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.5 C877 (Browse shelf(Opens below))	Available	200311190169

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Previous	HF5415.5 C877 Customer relationship management : a strategic imperative in the world of e-business	HF5415.5 C877 Customer service : extraordinary results at Southwest Airlines, Charles Schwab, Lands' End, American Express, Staples, and USAA	HF5415.5 C877 Customer service : extraordinary results at Southwest Airlines, Charles Schwab, Lands' End, American Express, Staples, and USAA	HF5415.5 C877 Customer relationship management : perspectives from the marketplace /	HF5415.5 C877 Customer relationship management : perspectives from the marketplace /	HF5415.5 C877C The customer marketing method : how to implement and profit from customer relationship management	HF5415.5 C877C The customer marketing method : how to implement and profit from customer relationship management	Next

Includes bibliographical references and index

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