Marketing : best practices / K. Douglas Hoffman ... [et al.]

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Material type: Text

TextPublication details: Australia : Thomson/South-Western, c2003Edition: 2nd edDescription: 647 p. : col. illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415 M374 2003 (Browse shelf(Opens below))	Available	200312180194

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Includes bibliographical references and index

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