Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel

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Material type: Text

TextPublication details: Australia : Thomson/South-Western, c2004Edition: 7th edDescription: 774 p. : col. ill. + 1 CD-ROMISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415 L352M 2004 (Browse shelf(Opens below))	Available	200309180017
Books	BU Library and Learning Space	Books	Book Shelves	HF5415 L352M 2004 (Browse shelf(Opens below))	Available	200309180019

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Includes bibliographical references and index

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