Citizen brands : putting society at the heart of your business / Michael Willmott

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TextPublication details: Chichester : Wiley, c2001Description: 260 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HD60 W544C (Browse shelf(Opens below))	Available	200505260093

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Previous	HD60 W477S Strategic corporate social responsibility : stakeholders in a global environment /	HD60 W477S Strategic corporate social responsibility : stakeholders in a global environment /	HD60 W477S Strategic corporate social responsibility : stakeholders in a global environment /	HD60 W544C Citizen brands : putting society at the heart of your business /	HD60 W544C Citizen brands : putting society at the heart of your business /	HD 60 Y868B Building social business : the new kind of capitalism that serves humanity's most pressing needs /	HD 60 Z342S Stakeholder engagement : process, challenges & motivations /	Next

Includes bibliographical references and index

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