Harvard business essentials : marketer's toolkit : the 10 strategies you need to succeed / Richard Luecke ; Harvard Business School

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Previous	HF5415 L577M Marketing and product development	HF5415 L577M Marketing strategy	HF5415 L683M 1993 Marketing challenges : cases & exercises	HF5415 L832H Harvard business essentials : marketer's toolkit : the 10 strategies you need to succeed /	HF5415 M322B Basic marketing : a managerial approach /	HF5415 M322E 1994 Essentials of marketing : a global managerial approach	HF5415 M322E 1994 Essentials of marketing : a global managerial approach	Next

Includes bibliographical references and index

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