Enterpreneurial marketing : real stories and survival strategies / Bruce Buskirk, Molly Lavik

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Material type: Text

TextPublication details: Australia : Thomson/South-Western, c2004Description: 245 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415 B874E (Browse shelf(Opens below))	Available	200605300011

Total holds: 0

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Previous	HF5415 B768P Postmodern marketing	HF5415 B768P Postmodern marketing	HF5415 B768P Postmodern marketing two : telling tales	HF5415 B874E Enterpreneurial marketing : real stories and survival strategies /	HF5415 B877M 2006 Marketing /	HF5415 B887M 2016 Marketing /	HF5415 C326E Experiencing marketing online @ the marketplace /	Next

Includes bibliographical references and index

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