The fake factor : why we love brands but buy fakes / Sarah McCartney

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Material type: Text

TextPublication details: London : Cyan, 2005Description: 230 pISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HD69 .B7 M322F (Browse shelf(Opens below))	Available	200610240001

Total holds: 0

Previous					No cover image available			Next
Previous	HD69.B7 L562B 2010 Brand sense : sensory secrets behind the stuff we buy /	HD69 .B7 L879B Brands : the logos of the global economy /	HD69 .B7 L879B Brands : the logos of the global economy /	HD69 .B7 M322F The fake factor : why we love brands but buy fakes /	HD69 .B7 M327W World class brands	HD69 .B7 M372B The brand marketing book : creating, managing, and extending the value of your brand /	HD69 .B7 M372B The brand marketing book : creating, managing, and extending the value of your brand /	Next

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