The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly / David Meerman Scott

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Material type: Text

TextPublication details: Hoboken, N.J. : Wiley, c2007Description: 275 pISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415.1265 S267N (Browse shelf(Opens below))	Available	200710010007

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Includes bibliographical references and index

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